According to Forbes it’s 5x more expensive to attract a new customer than it is to retain a current one. 🤯
Put your focus into retaining/selling to your current customer, add ons, additional packages and surprise and delights etc.
Check back in with previous customers, how are they going, how can you support them right now or offer them something new.
You don’t need to reinvent the wheel, you’ll never know what your previous clients may need today!
Once you’ve exhausted all those options then look to attract new customers. 👏🏼👏🏼